MILLEVOGLIE FONDENTENERO NOVI: THE NEW MATILDE VICENZI SPECIAL EDITION IS NOW ON SHELVES

The World of Vicenzi 28 09 2026

Two historic brands of the Italian confectionery tradition come together in a premium offering, designed to broaden consumption occasions and tap into emerging trends.

MilleVoglie Fondentenero Novi, the new special edition by Matilde Vicenzi in collaboration with Novi, is now available on shelves. Born from the combination of Matilde Vicenzi’s pastry-making expertise and the quality of Novi’s 72% dark chocolate, the new product enriches MilleVoglie, the brand’s line of filled puff pastry bites, with a premium offering dedicated to the most contemporary consumption habits.

Following the partnerships with Bialetti and Fabbri, the collaboration with Novi confirms Matilde Vicenzi’s limited edition development strategy, which makes synergies with leading brands a driver of innovation. “With MilleVoglie Fondentenero Novi, we confirm a strategy built on the meeting of Italian excellences: partnerships that enable us to create distinctive products, combining complementary expertise and offering consumers new taste experiences,” says Elena Personi Musola, Marketing Manager Italy of the Vicenzi Group.

The project is completed by a packaging with strong visual impact. Black, inspired by the world of dark chocolate, enhances the product’s premium identity, while Novi’s brand elements engage with the visual language of MilleVoglie. Italian excellence, heritage and a commitment to quality are the values that unite the two brands and find expression in this new special edition.