Grisbì

Vicenzi, today: an International Company

In December 2005, Vicenzi Company signs the purchase of the Parmalat bakery division and of some well-known brands such as Mr Day, Grisbì, ProntoForno. The Vicenzi Group is born. It’s the beginning of a new chapter that lets the Vicenzi Group to explore new goods sectors, successfully asserting itself in unknown and unexplored markets. The group's consolidated sales have constantly grown in recent years especially due to production and sales strategies able to strongly affirm the values of Italian Fine Pastry quality and tradition.

Today the Vicenzi Group products attend all over Italy both in the modern trade and in the traditional channel. It exports to over 100 countries in the world among which Europe, USA, South America, Canada, South Africa, the Arab Countries, India, China, Australia and Japan, proving to be a presence in strong expansion.